Free PPC Audit Checklist: Download the exact checklist we use to audit Google Ads accounts. →

Eighty Twenty Digital
Free Fit Check

Simple PPC Packages for Founders

Get expert help turning your Google Ads or Walmart Ads account into a clearer, more manageable system — from account review to implementation and ongoing guidance.

Start with one channel: Google Ads or Walmart Ads. Add channels as needed.

Starter

Second-opinion Style Audit + Action Plan

$899

One-time investment

Best For

Founders and lean teams who want an honest expert review before making changes.

What's Included

  • ✓ Expert review of your account
  • ✓ Structural and performance analysis
  • ✓ Plain-English findings and recommendations
  • ✓ Walkthrough recording + summary
Start With an Audit Book free fit check first
Most Popular

Growth

Starter + Implementation Sprint

$1,499

One-time investment

Best For

Teams who need hands-on execution to improve their account.

What's Included

  • ✓ Everything in Starter
  • ✓ 2-week implementation sprint
  • ✓ Campaign builds and restructuring
  • ✓ Testing and weekly sync calls
Build My Roadmap Book free fit check first

Scale

Growth + 3 Months Advisory

$2,499

One-time + recurring

Best For

Growth leaders who want ongoing strategic guidance and support.

What's Included

  • ✓ Everything in Growth
  • ✓ 3 months of monthly office hours
  • ✓ Monthly strategy reviews
  • ✓ Slack support and optimization planning
Get Strategic Support Book free fit check first

Not Sure Where to Start?

You do not need to know which package is right yet. Start with a free 15-minute Fit Check and we'll review your situation, current ad setup, and goals. If there is a fit, I'll recommend whether Starter, Growth, Scale, or a smaller standalone service makes the most sense.

Book a Free Fit Check

Compare What's Included

Each package builds on the previous one. Starter gives you a structured audit and roadmap. Growth adds hands-on implementation. Scale adds ongoing advisory support.

Audit & Roadmap

Best for:

Founders and lean teams who want a structured diagnosis of their PPC account before making bigger changes.

What's included:

  • •Expert review of one channel: Google Ads or Walmart Connect
  • •Tracking and conversion setup review
  • •Campaign structure review
  • •Search terms and query quality
  • •Keyword, targeting, or product coverage review
  • •Budget allocation and spend efficiency review
  • •Bidding strategy review
  • •Landing page and lead quality review
  • •Waste and opportunity analysis
  • •Prioritized 30/60/90-day roadmap
  • •Audit deck, walkthrough recording, and live Q&A call

Platform-specific review areas:

For Google Ads:

Campaign structure, search terms, keyword match types, budget allocation, bidding strategy, Search / Performance Max / Shopping relationship, tracking, landing page quality, and wasted spend opportunities.

For Walmart Connect:

Campaign structure, Sponsored Products setup, keyword coverage, item-level performance, bid and budget review, search term opportunities, ROAS questions, retail readiness, and wasted spend opportunities.

Output:

You receive an audit deck and prioritized action plan so you know what is working, what is wasting spend, and what to fix first.

Start With Starter

Included features:

Account Audit✓
Prioritized Roadmap✓
Strategy Call✓
2-Week Implementation Sprint—
Weekly Sync Calls—
Team Handoff & Training—
3 Months Monthly Office Hours—

Need Something Specific?

Not every PPC question needs a full audit or implementation sprint. If you need quick expert direction, tracking help, or a focused training session, these standalone options can help.

One-hour Clarity Call

$350

1-hour consultation

A focused 1-hour session to help you cut through the noise, sense-check what AI, an agency, freelancer, or internal team is telling you, and leave with clear next steps.

Best For:

Founders, lean teams, and advertisers who need immediate direction without committing to a full audit or larger project.

What's Included:

  • • 1-hour live consultation
  • • Real-time review of your Google Ads or Walmart Ads account
  • • Expert sense-check of recommendations from AI, an agency, freelancer, or internal team
  • • Direct answers on performance, setup, tracking, targeting, and budget
  • • Clear priorities on what deserves attention now versus later
  • • Practical next steps you can act on immediately after the call

How It Works:

Submit the form and complete payment. After that, you'll receive a booking link with available times.

Book a Clarity Call

Conversion Tracking Setup

From $1,000–$2,500

Review and fix tracking across Google Ads, GA4, Google Tag Manager, and related platforms so your campaigns are optimizing toward the right conversion signals.

Best for:

Teams unsure whether leads, forms, purchases, calls, or key events are tracked correctly.

Training Session

From $500

A focused team training and Q&A to deep dive on all your PPC questions.

Best for:

Best for teams that want practical answers, better PPC fluency, and a live Q&A tailored to their account.

*If you decide to move forward with a Starter Audit within 14 days, the call fee can be applied as credit toward your audit.

Frequently Asked Questions

What's included in "1 channel"?

One channel means either Google Ads, Amazon Ads, or Walmart Connect. You choose. Add extra channels with the "Extra Channel (Audit + Roadmap)" add-on ($1,000–$1,750 per channel).

Can I customize a package?

Absolutely. All pricing is flexible based on scope. Use the add-ons above or contact us during your free fit check to discuss custom options.

Can I extend or upgrade after purchase?

Yes. Clients often start with Starter, then add a Sprint or extend with Office Hours. We pro-rate any adjustments based on elapsed time.

What happens after my engagement ends?

You own all deliverables (deck, roadmap, change log, dashboards). Your team has the roadmap and documentation to continue improving. We remain available for future add-ons or ongoing advisory.

Is there a guarantee or refund policy?

We don't guarantee specific results (performance depends on many factors). We do guarantee clear recommendations, strong execution, and detailed tracking. For paid audits, full refunds available if cancelled 48+ hours before your strategy call.

How do I get started?

Start with a free 15-minute fit check. We'll discuss your situation, which plan fits best, and answer any questions. Then purchase and we'll get started immediately.

Ready to get started?

Pick a plan above or start with a free fit check to discuss which package is right for you.

Start Free Fit Check View Packages